Friday, May 22, 2009

INTEGRITY MUSIC LATIN AND CANZION GROUP ANNOUNCE STRATEGIC ALLIANCE

MOBILE, Alabama (May 19, 2009) Integrity Music Latin and CanZion Group announced today that they have entered into an agreement to jointly serve the Christian retail market through the newly named CanZion-Integrity Distribution (CID). 

The new CID entity will begin distributing Spanish and Portuguese language products to Christian retailers in the U.S. and Puerto Rico beginning July 1 while maintaining separate operations for all other markets. 

This ground-breaking alliance between two of the worlds leading producers of Latin worship music will combine sales, marketing, manufacturing, distribution and publishing efforts for all current and future CDs, DVDs and digital products. 

Canzion Together, the new CID artist roster includes: Latin Grammy winner Marcos Witt; Latin Billboard winner Danilo Montero; Latin Grammy nominated and Premios Arpa winner Alex Campos; Latin Grammy and Dove Award winner Aline Barros; Latin Grammy and Latin Billboard winner Juan Luis Guerra; Dove and Arpa winner Funky; Premios Arpa winner Julissa Rivera and Dove Nominee and Latin Grammy nominee Daniel Calveti among others. 

"We are delighted to partner with CanZion Music which has such a significant ministry impact throughout the Latin world, said Michael Coleman, CEO and co-founder of Integrity Media, parent company of the Integrity Music Latin label. This new partnership will strengthen the outreach of both of our companies in the U.S. and Puerto Rico, and it is an important step for Integrity as we seek to further our mission of helping people worldwide experience the manifest presence of God." 

Marcos Witt, Founder and CEO of CanZion adds: We at CanZion Group are extremely excited at joining efforts with the great family at Integrity Media to impact the kingdom for God's glory. At CanZion we share many of the same values that Integrity embraces, especially when it has to do with people experiencing the manifest presence of God through music. We believe that by working together we'll be able to do an even better job of spreading the glorious news of the Gospel to the Spanish language world. We also have the conviction that our union will be a model of unity that will glorify God. 

CanZion-Integrity Distribution will be headquartered in Mobile, Alabama with Canzion operating their label group from Houston, Texas under the direction of Arturo Allen. All sales, distribution and accounting of CID will be handled from Integrity Medias offices in Mobile, Alabama. Elias Yepez, formerly of Zondervan, Vida, and currently the Director of Sales and Marketing for Integrity Music Latin, will be the new Director of CanZion-Integrity Distribution. 


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